nashuaworldcup Chapter 220 The master of inciting people's hearts
Chapter 220 The master of inciting people's hearts
When consumers face the huge crowds, their first reaction is: It’s so lively here, let me see it too. When businessmen face the huge crowds, their first reaction is how much money do they have to make? I don’t think so. Want to nuzzle.
Therefore, the Ministry of Commerce must use this mentality to sign a batch of merchants in the city center to expand its business scope.
"Dear bosses, as you can see now, tonight's Baihua Valley Mall is actually our first overall marketing case for group buying to the store."
"This is a brand-new group buying promotion platform. Different from traditional group buying, our platform adopts an online-to-offline business model. The purpose is to promote the digital upgrade of zero-selling of services and zero-selling of goods, and provide consumers with provide high-quality services.”
“So, what are the benefits of this new business model?”
In the group buying commerce department, the newly appointed team leader Sun Zhizheng stood in the lobby on the first floor of Wanzhong Mall and asked loudly.
Even though guests were coming and going around him, chatting in a chaotic manner, and people often accidentally bumped into him, his voice was still loud and clear.
However, when they heard his sudden question, the merchants who were envious of Baihua Valley's customer flow didn't react for a moment, and their expressions were all stunned.
Why is there a question and answer session?
Wait a minute, what was the question he just asked?
Just as the bosses gradually showed confused expressions, Sun Zhi's high-pitched voice sounded again and pointed to the back of the crowd with his finger.
"Yes, the boss in the hat is right!"
Sun Zhi suddenly spoke excitedly: "The good thing about the group buying business model is that it can perfectly take advantage of the convenience of online traffic and the rapidity of network communication. There is no time threshold, and you can ignore the space threshold. Even if you stay with me for the rest of your life, Customers who are by chance in the store may become your customers in the blink of an eye!”
After the words fell, the bosses nodded in understanding, and then looked back in unison, looking for the man in the hat he mentioned.
After looking around for a while, I saw a lot of bald people, but I never saw anyone wearing a hat.
But that's not important, because Sun Zhi's rhetorical performance did not end, but continued on the path of inciting people.
"Everyone, you can see that the Baihua Valley Mall is overcrowded tonight. Every store is almost full. After visual inspection, the number of customers is not 1 but 1. There is no platform or advertising company in the capital city. To be able to do this.”
"Our small group buying approach is already the industry's limit. Aren't you excited?"
"TV advertising fees can range from tens of thousands to 10,000+. Elevator advertising is about the same, not to mention outdoor advertising boards. But today, we don't want 10,000+, tens of thousands, or even thousands!"
"Our group purchase will provide everyone with a chance to enter for free!"
"Become a group-buying partner and enjoy cakes from the entire capital together. Tonight at Baihua Valley Mall is your tomorrow!"
Sun Zhi raised his arms and shouted, causing another commotion in the crowd.
We are all in business. Who doesn’t envy the long queues at other people’s doors? Who doesn’t wish to receive endless customers every day?
After half a year of reform, Baihua Valley Mall almost lost all its regular customers and was about to go bankrupt. However, thanks to a group purchase in-store marketing, it came back to life in the blink of an eye.
With such crazy traffic, if you put it in your own store, how terrible will the turnover become?
Not moved?Only a devil would be unmoved.
"Okay, I have seen everyone's excited expressions, so I will make another decision for our boss that goes against our ancestors. Customers who sign on the spot tonight will immediately enjoy the first wave of group buying home page promotion this week!"
Sun Zhi waved his hand and immediately called the salesman under him to come over with the contract, and then began to explain each one.
The cyclic induction has been completed, and the seamless routine is to defeat them one by one.
At the same time, at the edge of the second floor of Baihuagu Mall, Gu Ming couldn't help but raise his eyebrows. He thought to himself, no wonder my ancestral graves suddenly started to smoke during the Chinese New Year. My employees have been helping me to violate my ancestors. ah.
He watched with interest for a long time, and his impression of Sun Zhi gradually became more profound.
Not only is he bold and careful, but his ability to incite is also very good, how can he still have such a crouching dragon and phoenix chick in his team?
"Manager Yan, please come over here."
"What's wrong, Mr. Jiang?" Yan Fang walked over on high heels.
"What's the origin of this guy below?" Gu Ming pointed at Sun Zhi from the distance.
Yan Fang glanced over: "Is there something wrong?"
Gu Ming waved his hand: "No problem, I just think his tricks are quite evil and he sounds very angry."
"Oh, that person's name is Sun Zhi, and he is the current team leader of our Commerce Department. He was a health care product lecturer before he came to the company, so he may like to lose more when he speaks."
"Specialized in deceiving old men and old ladies? No wonder they are so inflammatory. Where did you get the talent? Are there any more treasure boys like this? I can accept two more."
阎芳赶紧摆手解释：“不是我们挖来的，是他自己找过来的，他说整天给爸妈那种年纪的人推荐毫无功效的保健品，怕有报应会落在亲人身上，所以I want to change my job.”
Gu Ming sighed with some disappointment and tapped his fingers on the railing twice: "Let's train him as a supervisor in the future."
"Okay, Mr. Jiang, should I ask him to come up and meet with you?"
"No, I'd better keep it quiet. It feels safer to keep it quiet. The more high-profile the group buying is now, the more low-key I have to be."
After Gu Ming finished speaking, he continued to look downstairs.
In just a few minutes, several bosses were already very excited at the scene. After clarifying the cooperation agreement and sharing terms of the group purchase to the store, they signed the settlement contract without hesitation.
Some of these people open bars, some open beauty salons, and there are nearby gyms, photo studios, hair salons, restaurants...
With the occupancy of these merchants, the city center represented by Baihua Valley has become a new consumer area that changes from dots to lines and gradually becomes a large network.
In this big net, all the small money will flow through Gu Ming's pocket.
"boss!"
At this time, Zhao Jing also came to Baihuagu Mall from the University of Finance and Economics, and was taken to the second floor by Bao Wenping. She is now responsible for the work docking of the Ministry of Commerce.
"Zhao Jing, have you seen that person? His name is Sun Zhi. Go talk to him and listen to his report on tonight's work."
Gu Ming pointed at Sun Zhi, who was constantly urging the merchants to sign the contract immediately.
Zhao Jing said she understood, then followed Bao Wenping to the first floor and chatted with Sun Zhi.
Seeing this scene, the employees of the Ministry of Commerce couldn't help but be a little surprised, and they were also full of curiosity about Zhao Jing's identity.
"Hey, why is Brother Sun chatting so happily with that little girl?"
"What little girl, Manager Bao said, this is Manager Zhao, one of our superiors, who specializes in dealing with the big boss. If you don't believe me, look at her work badge."
Hearing this sentence, everyone couldn't help but look over and found two words written on the other party's work badge, "Xinghuo".
The work badge does not carry the group purchase logo, but only two words, which makes the uninformed employees feel strange.
"Aren't we all group buying employees? Why aren't our work badges the same? What is Spark?"
"I don't know either, but Manager Bao said that people with these two words on their work badges can meet the boss directly. Some of them are veterans who joined the company when it was just starting out. Let us all be polite when we meet. "
"No way, this little girl looks younger than me, 2 years old at most. Damn, the unevenness of life is too strong!"
While they were discussing in a lively manner, Sun Zhi had already brought Zhao Jing over and proactively and enthusiastically introduced the members of his group.
Zhao Jing greeted them one by one, and finally asked curiously: "I thought I heard you guys discussing me just now?"
"Yes, we all think you are too young."
Zhao Jing smiled slightly and said to herself that I am young, because I haven't graduated from college yet, but if I haven't graduated, I haven't graduated. But I am at least three years older. Our boss is the monster. He is only one year older this year!
The huge crowds and bustling crowds you see now are actually a chess game controlled by a freshman, which is terrifying to say.
Thinking of this, Zhao Jing couldn't help but look up to the second floor and found that the boss was no longer where he was.
In the blink of an eye, the night is getting darker, and this grand bundled marketing has finally come to an end.
The people of Xinghuo tried their best to incite students and created an unprecedented prosperity for Baihua Valley. The Ministry of Commerce used this prosperity to negotiate many contracts in the city center.
The combination punch accurately hit the target, and at the same time achieved the effect Gu Ming wanted.
In the following days, the Ministry of Commerce received endless customers every day. Some came to inquire about the conditions of settlement, and some even came with money to buy marketing services. All of them were very enthusiastic.
In addition, the planning department's local promotion work has gradually begun to deepen, and the target has shifted from public places to residential areas, covering every corner of the area, further expanding the user group for group purchases in stores.
The most interesting thing is that Baihuagu Mall’s stunning debut over the weekend even attracted a lot of local media. Even Capital TV’s People’s Livelihood Program couldn’t help but make a report, and even mentioned group buying.
The business district of the capital, which had been silent for a long time, was like a pool of spring water being stirred, suddenly becoming full of life and vitality.
"At this year's Northern Business Banquet, I have to sit at the main table and watch others pour me wine, right?"
Gu Ming looked at the data list of new users and couldn't help but show an expression like a crooked dragon king.