After rebirth, I want to destroy my original family

Chapter 618 Scan the QR code to order food

As the morning light shines into the winter city, sleeping people are quietly awakened.

During the winter vacation and the weekend, business districts everywhere are extremely busy. After many years, Stephen Chow returns to the big screen as a director and brings a movie "Journey to the West: Conquering the Demons" to the Lunar New Year holiday, which has begun to warm up.

Major shopping malls have also launched various promotional activities or bundled marketing to add fuel to the prosperity of the market.

Cui Yiting's nail salon in Beijing also ushered in the peak season at this time, with customers coming in from morning to night.

She is the person who has been most completely out of the Internet business. Now she works in the service industry. Although she no longer has the excitement of burning tens of millions, she feels very at ease.

All the money you earn is yours, which is much more comfortable than taking financing from others and burning the industry.

However, although she has left the Internet business, Cui Yiting can still feel the gunpowder smell of Internet business wars from time to time.

For example, now there is a market competition between Alipay and Pintuan UnionPay.

During the period from summer to autumn, the promotion of Cloud QuickPass was huge, and coupled with the linkage effect of business districts such as Xihanheqing and Baihuagu Mall, Alipay was almost squeezed into a corner.

But after winter, with the popularity of payment boxes in first-tier cities, Cloud QuickPass was suppressed by Alipay again.

Maybe for ordinary people, half a year is a long time, but for business activities, Cui Yiting’s feelings can be summed up in four words: changing rapidly.

Most of the people who come to their shop for manicures are young women from nearby CBD, who are very receptive to popular things.

Before winter, these people would buy coupons in group purchases before going to stores to shop. But since Alipay launched offline consumption subsidies, almost half of the users no longer buy coupons in group purchases, but start to pay by scanning codes.

It is precisely because of this that Cui Yiting has received a lot of Alipay merchant bonuses recently.

After a busy day until noon, Zhang Xu, the sales manager of Alipay, opened the door curtain and entered the store.

“Ms. Cui.”

"Manager Zhang, why are you here again?"

"Why do you say I'm like a plague god? I came here for a new mission."

Zhang Xu opened his bag and took out the new Alipay poster: "Please Ms. Cui, please post it in the store."

Cui Yiting took a look and saw a warm-up poster announcing that Alipay would start to increase its discounts.

After all, as someone who had worked as a publicity manager for Lashou.com, she knew at a glance that Alipay was planning to use the winter vacation and the New Year period to completely conquer this market and would not leave any breathing space for UnionPay.

“How much is the merchant subsidy?”

“It’s still the same algorithm as before. It hasn’t changed.”

Cui Yiting frowned: "Isn't that right? Why did I hear that Alipay's merchant subsidies have also doubled?"

Zhang Xu grinned: "The double subsidy is for catering businesses."

"Oh, you're treating us differently? Do you look down on our nail salon?"

"Miss Cui, you must be joking. You've done big business before, how could you not understand this routine?"

Cui Yiting pursed her lips, sent Zhang Xu away, and then casually threw the Alipay poster on the counter.

Ever since the group-hunting service downgraded the priority of Alipay, offline catering has become Alipay's weak point. After all, the habit of buying coupons before dining out is not so easy to change.

Therefore, Alipay’s money-burning campaign mainly targets merchants and consumers in the catering industry.

With the support of the group-buying supply chain, it is unwise to burn money head-on in the catering field with group-buying, but what if one sum of money can create three markets: payment, group buying and takeaway?

Alibaba is a large company with abundant cash flow. Pang Rui feels that even though the offline catering industry is a tough nut to crack, it must be cracked.

"Yiting."

Just when Cui Yiting was distracted, another customer came into the nail salon.

She was wearing a black long skirt, a white suit, a tweed coat, a pair of boots, an LV bag, and shiny pendant earrings.

Cui Yiting heard the sound and looked over, and found that her best friend Ye Ziqing had arrived.

"It's been half a month since we made the appointment. Why did you come only now?"

"I can't help it. I have to focus on work. Can you recommend any popular colors recently? Please make one for me."

As Ye Ziqing spoke, he took off his coat and handed it to the waiter together with his bag. He also took off his watch and Buddhist beads and sat in front of Cui Yiting.

Cui Yiting twisted her waist and led her to the private room inside: "Fashionable colors and the like are just gimmicks. It's best to choose the one that suits you. I'll call the chief manicurist in the store. Wait for me."

"I think your role as the chief manicurist is just a gimmick."

"You are the only one who knows the most. I give you a manicure for free, but I can't blow it once?"

Cui Yiting called the best manicurist in the store and started to do her nails, while the two best friends chatted idly.

To be honest, Cui Yiting felt that Ye Ziqing had changed a lot in the past two years.

When she lived in Jinan before, she didn't even care about decorating her house. She didn't even notice that the things in the refrigerator had expired, so how could she have the mood to do a manicure? But things have gotten a lot better in recent years.

Maybe it’s because after joining the group, I reconciled with my failed self.

Cui Yiting looked at her and said, "Let's eat hot pot together tonight. I haven't been there for a long time."

“Not tonight. I have work to do.”

"What about tomorrow night?"

"I don't have time either. And it's not just these two days. Maybe from now until the Spring Festival, I won't have time to have dinner with you."

"?"

After the manicure was completed, Ye Ziqing left in a hurry. Cui Yiting sent her out the door and saw that the large LED screen opposite had changed to Alipay offline payment carnival.

At this time, the Hungry Bu team and the Word-of-mouth delivery team were having a meeting in Hangzhou.

Alipay was officially updated today and connected to two softwares. During the consumption subsidy period, these two companies will work together with Alipay to target group buying in the group buying market and food delivery market respectively, retain users, and create troubles for friendly competitors.

To be honest, this plan was so thorough and foolproof that it took into account people fishing, people using scoop nets, and people carrying buckets.

Even a strong woman like Chen Jiaxin couldn't help but feel a little weaker psychologically when she saw Pang Rui's comprehensive layout.

Zhang Xuhao immediately put himself in Gu Ming's shoes and broke out in a cold sweat.

If I were Gu Ming, I would be so panicked and would have no idea how to break the deadlock!

The atmosphere at the meeting was very lively. No one dared to imagine how powerful the three alliances would be. At this moment, Zhang Xuhao had collapsed in his chair, gasping for breath with pleasure.

Their team has now settled in Alibaba. Materials, banners, marketing plans, promotional soft articles, everything is undergoing final review. Everyone is running up and down, full of energy.

“I will rule the market!”

"Let him know what it means to be alone. Business is definitely not a one-person job!"

“Update, start!”

At this moment, the new version of Alipay is launched in all major application markets, and the homepage of Hungry Buhe Word of Mouth Takeout has also been replaced with a banner offering great discounts. The momentum of unity is roaring!

Cui Yiting went to buy coffee at noon and found an update prompt when she opened Alipay.

After the update was completed, Ele.me appeared on the homepage, and there was even a small icon with a 8% discount on it.

Cui Yiting took a deep breath and thought that Alipay had never thought of leaving any way out for group buying.

They are not only fighting in the payment market, but also in the food delivery and group buying markets. The methods used by these big companies are indeed extraordinary.

She returned to her nail salon with her coffee, and suddenly saw a group of group sales team hurriedly passing by her and entering the barbecue restaurant next door.

Sometimes, some inconspicuous things will be overlooked if you don’t pay attention, but when you really pay attention, you will find that this street seems to be full of group buying promotions.

They go back and forth between various stores, carrying bulging bags, and basically rotate once every half an hour.

Cui Yiting stood at the door of the nail salon, trying to block passers-by from her eyes, and found that the group push with the work badge was constantly expanding, and the activity area was gradually radiating outward.

She peeked towards the barbecue restaurant next door and found that the group-buying promoter who had just entered and the waiter untied a piece of sticker and stuck it on the corner of the table with a snap.

From one store to another, the group-buying and ground-breaking sales were swift and efficient, sweeping the entire CBD.

"At a time like this, posting more ads is probably useless."

"The trend is irresistible..."

Cui Yiting shook her head, turned around and entered her store.

Business was busy until around 1 p.m., and when the last manicure customer left, Cui Yiting also picked up her bag and prepared to leave.

However, as soon as she walked out of the door, she found a large group buying QR code posted on the door of the barbecue restaurant next door, which was very eye-catching.

Many people came to eat barbecue in the evening. After the waiter’s introduction, they opened the group buying app and scanned the QR code at the door.

After scanning the code, some people thought for a moment and chose to leave, while others sat on the stool at the door and chose to wait.

Cui Yiting watched for a long time. Out of curiosity, she took out her mobile phone and scanned it. After the page jumped, it showed that there were three tables of guests in front of her and a queue number was generated.

"?"

Cui Yiting was stunned for a moment and thought that the group buying function was quite convenient.

However, with the reputation of Alipay and Hungry not being as good as word-of-mouth, and under such a high-intensity offensive, is it really still useful to facilitate users to increase their favorability?

Then she started to sit and wait. It wasn't until the waiter called her in her number that she realized that the page on her mobile phone had jumped to the ordering page.

However, due to an operational error, Cui Yiting accidentally exited from the page before she finished ordering her meal.

So the waiter pointed to the corner of the table and said, you can also scan the code to order food here.

After scanning, Cui Yiting re-entered the ordering page and found that meat dishes, vegetarian dishes, cold dishes, grilled skewers, wine and beverages were all available.

She originally wanted to eat in the evening, so she started adding items to the shopping cart. After clicking to place an order, she entered the checkout page and automatically jumped to UnionPay Quick Pass.

After paying, Cui Yiting began to wait for her meal and then began to observe the situation in the store.

This barbecue restaurant has always been very popular. It not only has dine-in service on the first floor, but also private seating on the second floor. Because it is relatively close to her own store, Cui Yiting has brought her employees here to eat several times.

But several times before, the bar was crowded with people ordering food, and the waiter in charge of ordering was always in a hurry, and there were many mistakes and omissions.

People on the second floor either had to order before going upstairs, or the waiter had to go upstairs to take their orders. 2 people were running up and down the stairs non-stop, plus the waiters were serving the food. The scene was extremely chaotic. After a day's business, the waiters would at least be half dead.

But today, the area from the bar to the second floor was exceptionally empty and quiet. Except for the waiter serving the dishes, all other waiters were very leisurely.

Soon, the kebabs ordered by Cui Yiting arrived, and then they began to eat.

Girls are more worried about their body shape and don't eat much at night. Cui Yiting was also like this. Half an hour later, when dinner was over, she couldn't help but stare at the small white Alipay box at the front desk and fell into deep thought.

She never went to the front desk from the time she walked in to the time she finished eating.

At this moment, she noticed that a waiter came in a hurry, reached out and took off the newly posted poster of Alipay's offline consumption subsidy.