Siheyuan: Rebirth of Shazhu, Many Children and Blessings

Chapter 470 Group Discussion

He Yuzhu had indeed never thought about what Yu Haitang raised.

When he bought this garment factory, he was attracted by the fact that Hong Kong's garment industry was relatively developed and there was an abundance of cheap labor.

In fact, his focus on making money is still on investing in the real estate industry.

At present, he opened this clothing store just to accumulate more funds in the early stage, and he did not expect to lead the fashion industry.

But now that Yu Haitang has this ambition, he certainly supports it.

The properties he acquired some time ago have initially demonstrated their ability to make money, so he is not short of funds.

Just for properties in central areas, prices have more than doubled in just a few months, and shop prices have increased even more.

Even Lou Zhenhua now has to admire He Yuzhu, his judgment of the market is so accurate.

This also made Lou Zhenhua decide that all future investments in this area would be decided by He Yuzhu, so that he could spend his old age in peace.

In response to Yu Haitang's proposal to lead the fashion, He Yuzhu specially gathered everyone together to brainstorm.

In fact, He Yuzhu already had some ideas in his mind, but ultimately this matter would have to be handed over to Yu Haitang and the others, so he just planned to guide them to think in this direction.

What's more, it's not easy to do this, and they have to like doing it from the bottom of their hearts.

Lou Xiao'e's thinking is relatively clear: "My understanding is that trends naturally form when more people follow suit and wear them.

If we want to lead the fashion trend, we have to make more people identify with our clothes, be willing to wear them, want to wear them, and even feel proud to wear our clothes.

But this doesn’t happen overnight.”

After listening to Lou Xiao'e's words, He Yuzhu nodded slightly, secretly admiring her sharpness and insight.

Indeed, the rise of a trend does not happen overnight, but requires market testing and consumer recognition.

"Xiao'e is right," He Yuzhu said slowly, with unquestionable firmness in his voice, "What we want to do is not just to sell clothes, but more importantly to sell an idea and a culture. Our clothes should be a way for people to express themselves and show their personality. To do this, we need to have a deeper understanding of fashion and a longer vision."

"If someone takes the lead, will it be much better?" Qin Jingru suddenly said: "Brother Zhu, didn't you invite many celebrity models to this event? I feel that the public's enthusiasm is quite high.

Whether it's because they like this star or for other reasons, as long as we let them take the lead in wearing our clothes, it will definitely have a greater impact."

"What Jingru said makes sense." He Yuzhu nodded with a smile, "But it's a little difficult for our current costumes to achieve this. We may have to think about how to operate it."

After all, the groups that current designs target are not suitable for these stars to wear at all. Another question is whether current designers can design clothes that satisfy them.

Even if it can be designed, it would not be appropriate to use current brands at that time, because different groups will not accept huge price differences within the same brand.

"I think first we have to have a better understanding of what fashion is before we can lead the public." You Fengxia said at the side.

"That's true." After hearing this, the others nodded in agreement.

At this time, Liu Lan also spoke up, "I would like to mention one more thing. I think we are too limited to clothing. When I hear you talk about these things, doesn't it also include the entire look from head to toe?

Maybe consider producing some accessories and footwear?"

"This is definitely necessary." Yu Haitang nodded, then looked at He Yuzhu, "But Brother Yuzhu, do you have the spare capacity to produce these things?"

"It should be possible." He Yuzhu nodded, "But this matter also needs to be considered in the long run, and we can't just blindly put it into production."

"That's for sure." Yu Haitang nodded. "But speaking of this, the topic has turned back to how to popularize the concept of fashion to the public."

"If you want to change people's minds, I think you have to repeat it day after day." At this time, Ran Qiuye said, "This is actually the same as teaching and educating people. If you want children to accept this knowledge, teachers have to keep repeating it in their ears, repeating it, and repeating it again.

After a while, even if they can’t remember the knowledge, once someone talks about it, it will more or less come to their mind.”

"As expected, Sister Qiuye. What you said makes a lot of sense." Yu Haitang's eyes lit up after hearing Ran Qiuye's words, as if she had caught some inspiration.

"I have some general ideas." Yu Haitang said to everyone.